Mumbai: Father’s Day is celebrated to pay reverence to that special man in your life you hold closest to your heart. There is no other relationship quite like the one you have with your father, and what’s better than gifting that special man in your life a gift of rare platinum. Platinum’s innate strength and enduring qualities resonates with that of your father, who has been your pillar of strength right from the day you were born.

The Platinum collection is crafted keeping in mind the modern man who are ahead of the curve. The designs are inspired by geometrical shapes and patterns. From classic chains to rings and bracelets, each piece is designed to the suit the sensibilities of a discerning man.

Platinum, a timeless metal, is the choice for most men as the understated elegance takes the style quotient a notch higher. The metal speaks strength and confidence, and hence makes up for a perfect token of love and appreciation for your father.

Availability: Leading retailers have a platinum counter at their stores. Please visit –www.preciousplatinum.in to get additional information on designs and locate a platinum authorised retailer.

In order to assure consumers of the purity of platinum jewellery, Platinum Guild India Pvt. Ltd. has appointed Underwriters Laboratories (UL Inc, USA) to audit and monitor its Quality Assurance Scheme. Under this scheme, all authentic platinum jewellery in India comes with a Quality Assurance Card and bears the purity hallmark of “Pt 950” stamped inside the piece. This also serves as an assurance of a ‘buy back’ programme.