Mumbai: Platinum Guild International (PGI) is organizing its annual Buyer Seller Meet (BSM) in Kochi on 26-27 June. The 8th edition of India Buyer-Seller Meet is an exclusive, invitation-only event focused on fostering collaboration and business opportunities between platinum jewellery retailers and manufacturers. It serves as a platform for showcasing innovative designs, finalizing orders, and building partnerships ahead of key festive events like Diwali, Christmas and wedding season. The meeting is crucial for driving growth in the platinum jewellery category by facilitating strategic collaborations and highlighting the value of platinum.
Gems2jewellery.com curated a curtain raiser article about the upcoming BSM at Kochi. Participants in the Platinum Guild International (PGI) Buyer Seller Meet (BSM) on 26–27 June can expect several potential successes and benefits, based on the nature of this business-focused event.
Talking the primary objective of this year’s BSM, Ms. Vaishali Banerjee-Managing Director, Platinum Guild International (India) and Head of Global Market Development, Platinum Guild International says, “The 2025 Buyer-Seller Meet is anchored in driving innovation and strategic alignment, to demonstrate impactful growth for the platinum jewellery category. Our aim is to bring together key stakeholders to co-develop platinum’s next wave, through future-forward design, market-responsive collections, and stronger integration of consumer insights into product and retail strategies.”
Speaking about the criteria in selection of the participants, Ms. Banerjee says, “Participants are selected based on their alignment with our vision for category-building, their readiness to scale, and a demonstrated focus on innovation. We ensure representation from top-performing retailers and manufacturers—while also welcoming emerging players who bring fresh ideas and new market potential.
She is very much hopeful about the outcome of the BSM. Ms. Banerjee elaborates, “We expect this edition to spark tangible go-to-market collaborations, align partners on key consumer trends, and equip the trade with differentiated, conversion-oriented offerings. Ultimately, the Platinum Buyer-Seller Meet is designed to unlock demand, expand platinum’s in-store footprint, and deliver sustainable, shared growth across the ecosystem.”
Here’s what they can typically look forward to:
1. High-Quality Business Leads:
The BSM is known for pre-screened, high-intent buyers and relevant sellers, increasing the probability of successful deals. Participants often engage in one-on-one pre-scheduled meetings, enabling targeted, meaningful interactions.
2. Market Insights & Trend Spotting:
PGI BSMs typically include trend presentations, consumer insights, and platinum jewellery market updates, helping participants align their collections and strategies with current demand.
3. New Business Relationships:
Sellers can on-board new retailers or distribution partners. Buyers can discover innovative platinum jewellery collections and expand their product offerings.
4. Brand Association & Visibility:
Being part of a PGI-organized event enhances credibility and association with a premium category like platinum. Participants often get highlighted in PGI’s post-event coverage and marketing efforts.
5. Accelerated Go-to-Market Opportunities:
Fast-tracked retail launches or pilot programs for new collections. Potential to test new platinum concepts in select stores with PGI support.
6. PGI Support Ecosystem:
PGI often offers co-branded marketing initiatives, visual merchandising support, and sales training, making the outcomes of deals signed at the BSM more impactful in the long run.
Bottom Line:
Participants can expect tangible commercial opportunities, strategic collaborations, and valuable exposure to both current and emerging trends in platinum jewellery. With the PGI’s strong backing and industry reputation, the event typically acts as a catalyst for expanding platinum’s retail presence in India.
The PGI India BSM is a fusion of curated networking, innovation showcase, and strategic alignment, tailored to stimulate demand for platinum jewellery in India. The upcoming two-day 26–27 June 2025 edition is set to amplify these efforts—offering a platform for efficient business matchmaking, category innovation, and sustained market growth.
