Hong Kong: Aaron Shum Jewelry of Hong Kong and designer Reena Ahluwalia partnership is set to add more dazzle to JCK this year. The brand will be exhibiting Coronet’s ninth Guinness World Record and their Alyssum By Reena collection at JCK Las Vegas, booth 57096.

The Mudan diamond watch was awarded the Guinness World Record at Baselworld for Most Diamonds Set on a Watch. The watch is set meticulously with 15,858 diamonds totaling 50.01 carats of white and champagne diamonds and is valued at $500,000. The watch contains a masterpiece on dial – a painting of a diamond by jewelry designer and painter Reena Ahluwalia. The Mudan watch is inspired by the peony, known as the king of flowers in Asian culture. “Mudan” is Chinese for peony, as it symbolizes nobility, honor and wealth. Video: https://youtu.be/mCuq49TyP9I

Also, on view will be Reena’s latest from ‘Alyssum By Reena’ and Coronet By Reena spinning diamonds collections. Inspired by Alyssum, a flower with sweet lingering fragrance, the four petals in the collection represent love, passion, dreams and hope. The collection uses Reena Ahluwalia signature motif, a quatrefoil with star at its center, also her logo. Set in diamonds, the lightweight pieces are available in 18K rose, yellow and white gold, including some with enamel. Collection’s starting retail price is USD 499. Video: https://youtu.be/bfLtGap_TWA

Visit Aaron Shum Jewelry at Booth 57096. At the Hong Kong Pavilion, JCK Las Vegas.