12th Edition of Jovella Opens on June 30

Tel Aviv: The 12th edition of JOVELLA, Israel’s international jewelry and diamond exhibition, will be held on June 30 – July 1, 2015 at Tel Aviv’s Trade Fairs and Convention Center. JOVELLA, the leading event of the jewelry industry in Israel, offers both domestic and foreign buyers an opportunity to explore Israel’s diamond and jewelry industries, to meet some of the most innovative designers and manufacturers in the country.

Israeli is known for fresh and trendy designs, excellent quality and attractive pricing. These advantages have enabled Israel’s jewelry industry to make significant inroads into international markets. The United States is the Israeli jewelry industry’s largest export market, followed by Europe and the Far East. Besides the US, Israel’s jewelry is exported to Russia, England, Hong Kong, Canada, Belgium, Italy, Spain, France, Japan and other locations.

The 12th show will include approximately 200 exhibitors from Israel and abroad, showing loose diamonds, gold jewelry, gold set with diamonds or precious stones, silver jewelry, silver combined with gold and gemstones, as well as fashion jewelry. The show will feature a special section of young Israeli jewelry designers, many of them graduates of Israel’s leading design schools, showing original gold, silver and diamond jewelry.

One of the new exhibitors at JOVELLA this year is Jools, which creates new vintage-inspired jewelry with a contemporary edge. Founded by Ayelet Or Shabo, who is also its chief designer, Jools’ styling is influenced by Hindu motifs with Middle Eastern touches, and the tension between these two cultures has created its unique voice. In addition to its high end gold jewelry line, at JOVELLA Jools will be launching a new collection of gold-plated silver jewelry, set with natural stones.

In the past JOVELLA has attracted thousands of trade visitors, including buyers, retailers, journalists and distinguished guests from abroad.

The exhibition is being organized by the Stier Group, in collaboration with the Israel Jewelry Manufacturers’ Association (IJMA), the Israel Ministry of Economy, the Israel Export and International Cooperation Institute, and the Israel Diamond Institute Group of Companies (IDI).